
Brewery Taprooms
The new keg, on the menu before the line settles.
Tap a beer and it’s live at the bar in two minutes — ABV, tasting notes, gluten and milk, all there. The coeliac at the bar knows what’s safe without pulling you away from the pumps.
No card required · Live in under 15 minutes
- < 2 minTo get the new keg on the menu
- £0Every tap change, however often they turn
- 14 allergensSo the coeliac at the bar knows what’s safe
What we hear most
These are the problems brewery taprooms tell us about most.
“Every keg change is a new allergen I’m tracking on a chalkboard”
Gluten, lactose, fruit, honey — the profile changes with every beer that goes on.
“My tap list lives on three apps and a chalkboard”
There’s no single place showing exactly what’s on right now, with ABV and allergens.
“The pies and cheeseboards have no allergen info at all”
The food partner changes and nobody updates what’s in any of it.

Thursday afternoon at the taproom
New keg tapped. Live in two minutes.
You tap the new cream ale at three. On your phone you add it — name, tasting notes, ABV, milk flagged — and it’s live by two minutes past. A customer at the bar reads “contains lactose” and orders the pale ale instead, without calling you over. The chalkboard’s still blank. You’ll get to it tomorrow.
What’s included
Everything your taproom needs. Nothing it doesn’t.
- A dark, energetic look made for a taproomEssential+
- New keg on the menu in under two minutes
- Gluten, milk and the rest, flagged on every beer
- The pies and cheeseboards covered too
- One QR at the bar showing exactly what’s on now
- See which beers get the most looks
- AI-drafted replies to the Google reviews you paste inGrowth
We do a full tap rotation every two weeks. We were using a chalkboard and an app listing, but neither showed allergens. We had a coeliac customer who couldn’t tell which beers were safe and I had to go away and look it up for 10 minutes. Now the QR at the bar shows gluten status on every beer and I haven’t had that conversation since.
Features
The tools behind it
Digital MenuLive tap listNew keg on the menu in under two minutes — name, tasting notes, ABV. One QR shows what’s on now.Learn more
Allergen ComplianceGluten & milk flagsGluten, milk and the rest flagged on every beer — and the food covered too.Learn more
AnalyticsMenu analyticsSee which beers get the most looks.Learn more
Start free. Grow when you're ready.
One price. Everything included.
Start with zero commitment. Upgrade the day you need more. Cancel in one click.
Questions owners ask
Ask us anythingDo my guests need to download an app?
No. Guests scan the QR code on the table and your menu opens in seconds. No app. No account.
How long does it take to set up?
You can be live in minutes. If you can use a smartphone, you can set up Octopus Menu — and Essential and Growth include a free onboarding session.
Can I change the menu during service?
Yes. Change a price, add a special or pull a dish in under 60 seconds, from your phone. It’s live the moment you save — no reprint.
Do you take commission on orders?
Never. Octopus Menu charges a flat monthly fee and takes no cut of anything you sell. No platform cut, no per-transaction fee, nothing hidden.

